Volvo unveils where pirate car Is NOT buried
Three days after launching its global, multi-media treasure hunt for a Volvo XC90 V8 that has been buried somewhere in the world, Volvo Cars Corporation unveiled a variety of locations in which it did not secretly bury its SUV. The treasure hunt is part of Volvo Cars' official promotion of Disney's upcoming Pirates of the Caribbean: Dead Man's Chest. Through July 11, individuals nationwide can visit their local Volvo retailer to pick up a free treasure map. Once online, they are asked to go to www.volvocars.us/thehunt to register for the world's first hunt for a buried vehicle. Treasure hunters then will participate in a challenging, engaging and fun-filled adventure to solve a series of online clues and puzzles.
* Underneath the uprights at Giants Stadium in the Meadowlands. "We love American football, but learned at the last minute somebody else may already be buried there."
* Neverland, Middle Earth, Willie Wonka's Chocolate Factory and
Elizabethtown, KY. "All great ideas, but wrong movie tie-in," Gore said.
* Inside a huge Cracker Jack box. "We even had the design team try to construct a massive, Volvo XC90-worthy box, but we ran out of time because everyone kept eating all the Cracker Jacks, especially those little caramel-coated peanuts at the bottom."
* The Pirates of the Caribbean Ride at Disneyland. "It is just a few
miles up the 405 from Volvo's North American headquarters, but this one fell under the category of 'way too obvious'."
* Irv Gordon's garage. "He's a guy in Long Island who's driven nearly 2.5 million miles in his 1966 Volvo P1800, a world record. This actually was strongly considered but we figured the guy would be too tempted to drive our XC90 around, especially with the AC in the hot summer months."
* Any sports bar in the United States showing World Cup games on their big screen TVs. "We were seeking a place where not a lot of people will be, but we felt this was too extreme."
Source: Volvo Cars Corporation
