Chrysler Group the First to Offer SIRIUS Backseat TV™
Chrysler Group and SIRIUS Satellite Radio announced today that Chrysler Group will be the exclusive auto manufacturer to offer SIRIUS Backseat TV™ in its vehicle lineup in the 2008 model year. For the first time, live TV programming from the most trusted brands in family entertainment—Nickelodeon, Disney Channel and Cartoon Network—will be available through SIRIUS Backseat TV in select 2008 model Chrysler, Jeep® and Dodge vehicles, beginning with the all-new 2008 Chrysler Town & Country and Dodge Grand Caravan minivans.
“Chrysler Group is committed to offering innovative technologies that are right for our customers,” said Frank Klegon, Executive Vice President – Product Development, Chrysler Group. “SIRIUS Backseat TV makes its world debut in Chrysler Group’s all-new 2008 minivans, combining with innovative features that include a dual DVD system that can play different media at the same time, MyGIG™ Multimedia Infotainment System, and our unique Swivel ‘n Go™ seat system, offering more options for families on the go. No one else in the marketplace offers their customers this combination of innovative technology."
SIRIUS Backseat TV features three channels of respected children’s TV featuring many of the most well-known kids’ programming, including Nickelodeon, Disney Channel and Cartoon Network. Rear-seat passengers will be able to watch shows such as Nickelodeon’s “SpongeBob SquarePants,” Disney Channel’s “Cory in the House,” and Cartoon Network’s “Foster’s Home for Imaginary Friends.”
SIRIUS Backseat TV will also be available on the 2008 Chrysler 300, Dodge Charger, Dodge Magnum, Jeep Commander and Jeep Grand Cherokee.
SIRIUS Backseat TV operates via an in-vehicle satellite video receiver and two small roof-mounted antennas. Programming is displayed on the vehicle’s second- and/or third-row video screens, and channel name, program title and rating will be broadcast and displayed on the screen(s). For added flexibility, rear-seat passengers can enjoy SIRIUS Backseat TV while front-seat occupants listen to SIRIUS Satellite Radio. The system can be operated from either the rear-seat entertainment unit or the radio head unit. In addition, when the vehicle is in Park, programming can be displayed on the MyGIG screen for front-seat viewing.
SIRIUS Backseat TV is available for a Manufacturer’s Suggested Retail Price (MSRP) of $470, which includes the first year of service, when packaged with Chrysler Group’s Rear Seat Entertainment System and SIRIUS Satellite Radio. After the first year, SIRIUS Backseat TV is available for $7 per month when packaged with SIRIUS Satellite Radio ($12.95 per month).
“This innovative entertainment offering from SIRIUS adds to the 2008 Chrysler Town & Country and Dodge Grand Caravan’s long list of leading amenities for today’s busy families,” said George Murphy, Senior Vice President – Marketing. “Along with a dual DVD system that plays different media at the same time, pinpoint LED lighting to read by, a table to play games or finish homework, a voice-activated navigation system with real-time traffic, power-sliding doors and liftgate, YES Essentials® cloth seats, Swivel 'n Go seating and our exclusive Stow 'n Go seating and storage system, Chrysler Group’s minivans offer something every member of the family will enjoy during their journey.”
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