Daihatsu Launches Fully Redesigned Mini Vehicle Mira in Japan

Development sought to maintain the smart styling, space and utility that have long characterized the Mira while enhancing quality and value to a new level that far exceeds other vehicles in its class. The lineup includes two vehicle types, each with its own distinctive characteristics: the Mira, which is based on the concept of "a high quality mini vehicle for city driving," and the Mira Custom, based on the concept of a "premium personalized mini vehicle."

The new Mira offers the following features:
1) Continued Evolution of DNA
- Styling that evokes a sense of dynamic energy and a deeply sculptured form that portrays solid strength
- Highly efficient use of space that creates a surprisingly expansive interior

2) Enhanced Small Car Value
- A package that facilitates easy ingress and egress and ease of handling, combined with a high level of utility
- Fuel efficiency of 27.0 km/l*, which is the highest for a gasoline vehicle

3) Advanced Quality
- The new Mira Custom model focuses on high quality and functionality.

Plans call for sales of 6,000 units per month in Japan. The manufacturer's suggested retail prices range from 830,000 yen to 1,475,000 yen (excluding consumption tax).

Source: Daihatsu