Disney/Pixar world of cars debuts at BIMS

Posted on 06/25/2008 under: Motor Shows

Take the kids on a trip down Route 66 this summer with life-size versions of the characters from Disney/Pixar’s high-octane comedy adventure, Cars, who make their UK début appearance at the British International Motor Show sponsored by Zurich Connect.

The hot shot rookie race car, Lightning McQueen and his friends, Sally the snazzy Porsche 911, Mater a rusty but trustworthy tow truck and Mack the Truck, will transform part of London’s Docklands into a Disney/Pixar World of Cars complete with gaming pods, face painting, and other fun activities with prizes to be won.

The characters are based on real cars: Lightning McQueen is a custom-built car with a fibreglass body on a 1978 Trans am chassis; Sally is a customised 2002 Porsche 911; Mater is a custom-built vehicle built on a Chevy dually pickup chassis, and Mack the Truck is a 1985 Mack super-Liner.

Show Marketing Director Kirsty Perkinson said, “Disney is an incredible addition to this year’s show, offering a magical experience for kids and parents alike! Couple this with Peugeot’s kids driving school, Honda’s live action theatre and sky-diving simulation ride, there’s more for all the family to do than ever before!”

This world class motoring extravaganza expects to attract over half a million people, making it the biggest show in the UK. With over six hundred cars, 60 car marques, over 20 global premieres and interactive features, the Show promises something for everyone from car enthusiasts to families looking for an exciting day out.

Source: BIMS