From Paper to Pavement: How Cars are Made
Posted on 01/19/2007 under: Featured
Every time you get behind the wheel of your car, whether it be a ’99 Ford Taurus or a 2006 Mercedes, it started out as an idea. Every car, without fail, started as a sketch on a pad made by a designer. Maybe it was in a studio, on an easel or it could have been on a napkin in a coffee shop. Before any nuts are tightened and steel constructed, the design must go through a rigorous design process before it can see the light of day.
If the engineers think that the car is practical and profitable, a computerized model will be built, with exact specifications and building requirements. An important point to understand, through every step of the car building process, the bottom line is just that, the bottom line. If the car that is looking to be made isn’t going to be profitable, in almost every case, design will cease. While car companies do make concept cars and limited edition runs of some models, if a car is judged as not being in a long-range profit, it won’t be made.
Once a complete computer work up of the new car model is complete, the designer and engineers will bring the plans to a board that will ultimately decide if the car is to be made or not. The board will look at every possible question and problem that could arise, such as:
- What niche does this new car fill?
- Who will buy it?
- How will it be marketed?
- Where can it be manufactured the cheapest?
- How can we make it more crash resistant?
- How can we stretch out the miles per gallon? (no one sets out to make a car that intentionally gets poor mileage, except for maybe Hummer)
- What are it’s strengths and weaknesses?
The process can take weeks or even months. When a car company like GM or Ford green lights a new car, the investment is huge. Hundreds of millions of dollars are poured into design, testing and building this new car. No company is going to approve a new car idea unless they have answered every conceivable question they can come up with.
Once the first few cars are made, major testing will commence. Wind tunnel tests will be done to see how aerodynamic the new car is and if any small tweaks can be made to make it more efficient. Crash tests will be done by the car company and independent testing firms to see how safe the new car is. Only when all of this is finished will you be able to go to a showroom and test drive a new car. The process can take anywhere from 3 to 5 years from the first time a designer puts pen to paper and sketches out the car of tomorrow to you stepping on the gas and put wheels to pavement.


