Successful market launch of new Mercedes-Benz C-Class and new smart fortwo
The new Mercedes-Benz C-Class and the new smart fortwo got off to a great sales start throughout Western Europe last weekend. In Germany, dealers registered the highest number of visitors ever in their showrooms with a total of 470,000 existing and potential customers to experience the two models.
75,000 orders have been received for the new C-Class sedan at the time of its market launch. At the same time, 45,000 customers have placed their orders for the new two-seater from smart.
“We are extremely delighted with the successful launch of the two new products and the very positive response from our customers,” said Dr. Klaus Maier, Executive Vice President Mercedes Car Group, responsible for Sales and Marketing.
Test drives are also very much in demand, and about 7,000 test drives have already been conducted with the new C-Class since last weekend. An additional 10,000 customers have made appointments for test drives within the next few days. The new C-Class and smart fortwo models will be introduced to the remaining markets in the coming months.
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