The new BMW 1 Series M Coupé

The new BMW 1 Series M Coupé  
Filed under:
Coupes, BMW
on 12/12/2010

Source: BMW

Every new BMW M car forms part of a very special family tree that can trace a lineage of iconic performance road cars back to the legendary BMW M1 from the 1970s.

The latest car to feature the letter M comes with stunning performance from a race-bred powertrain, a controllable, agile and exploitable chassis, the finest materials and components, and an attractive, sporty design to ensure it takes a deserved place among these icons.

The new BMW 1 Series M Coupé heralds the introduction of a high performance sports car into a compact design that extends the BMW M portfolio and paves the way for a wider audience to appreciate M car ownership.

An M car has to have sublime driving characteristics first and foremost, but it must look stunning too, and the BMW 1 Series M Coupé does not deviate from this formula. The new entry point to M car ownership, the BMW 1 Series M Coupé’s dynamic looks also have a role to play.

The sporty character of the BMW 1 Series M Coupé is expressed by a dramatic exterior design, with widened wheel arches, exclusive 19-inch Y-spoke M alloy wheels, and dual chrome tailpipes. A discreet spoiler lip generating additional downforce and a rear apron with side openings echoing the look of the front air intakes ensure the look of sporting intent matches the model’s sporting ability. L-shaped rear light clusters with two light banks fed by LED units complete the M car look. Exterior paint finishes are Alpine White non-metallic, Black Sapphire metallic and the exclusive Valencia Orange metalic.

The BMW 1 Series M Coupé is fitted as standard with twin corona bi-xenon headlamps, and LED-fed positioning lights. A hallmark M-branded feature is the elongated chrome gill element on the front wheel arch, while the door mirrors are from the BMW M3, but tuned for the specific aerodynamic characteristics.

The standard sports seats in Boston leather feature Kyalami orange stitching and offer both driver and front passenger excellent lateral hold. The interior is exclusively modelled for the BMW 1 Series M Coupé, with an M leather steering wheel and the use of Alcantara with Kyalami orange contrast stitching on the door trim, door inserts, handbrake and gear lever gaiter and instrument binnacle cove. The M logo is also embossed in the front of the headrests.

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