Audi is consistently pressing forward to improve fuel economy and CO2 emissions. Starting in the second quarter of 2009, the modular efficiency platform will benefit from additional new technologies: The on-board computer with the efficiency program and the start-stop system will raise the efficiency and convenience of the Audi models to a new level. By 2012 the fuel consumption of the Audi model range should drop by 20 percent.

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When it was first rolled out three years ago, the Audi Q7 performance SUV immediately achieved a leadership position – as a sporty, comfortable as well as high-performance recreational and business vehicle on a grand scale. Now Audi is making it even better – more elegant and more efficient, with lower emissions: the Q7 3.0 TDI consumes only 9.1 liters per 100 kilometers (25.85 US mpg). And now it’s also available in a new version as a TDI clean diesel, with the world’s cleanest diesel technology and even lower fuel consumption of only 8.9 liters/100 km (26.43 US mpg).

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Customers who want to avoid that their neighbours suddenly shows up with the same car, are now given a guarantee by MTM that this will certainly not happen. The new programme MTM individual meets all customer wishes and creates a unique automobile. Therefore, MTM allows an individualisation of the car, as far as the ideas of the customer reach. Nothing can top this exclusivity.

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Readers of Fleet News Magazine have voted the Audi A4 Company Car of the Year in the top selling fleet title’s 2009 awards, providing further evidence of the cost effective compact executive’s ever increasing popularity among the business community. The desirability and viability of the A4 was also emphasised by a second award in the Best Large Premium Car category.

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AUDI AG is the world’s first automobile manufacturer to develop a "second" generation diesel racing sports car. Audi aims to underline its supremacy and consolidate its expertise in car technology once more at the legendary 24 Hours of Le Mans with the all-new Audi R15 TDI.

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As UK Audi Centres prepare for the arrival of the critically acclaimed S4 on March 28th, their counterparts in Germany have further lifted the already positive mood by confirming that the A4 ranked as the country’s best selling premium car there in 2008. No other model range in the premium segment surpassed the 98,714 sales achieved by the A4 last year, with Diesel versions also outselling their direct rivals by more than 16,000 cars.

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Audi is once again producing a five-cylinder powerhouse: the Audi TT RS will be unveiled to the world at the Geneva Auto Show. Its turbocharged 2.5-litre engine produces well above 300PS. It also delivers explosive acceleration, driving delight, and unrivalled sound.

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In January, Audi surpassed its premium competitors with regard to new-vehicle registrations in Western Europe. The Ingolstadt-based automotive manufacturer sold 45,124 new vehicles in this region in January – far more than either of its key competitors. While the overall market has come under pressure, Audi managed to considerably increase its market shares. The brand with the four rings accounted for 5.1 percent of new Western European vehicle registrations in January 2009. Audi’s market share for the same month last year was 3.9 percent.

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The Audi A4 Avant is about to leave the executive car park to head for the hills as the new A4 allroad quattro, a more agile and ruggedly styled interpretation of the acclaimed compact executive which makes its world public debut at the 2009 Palexpo Motor Show in Geneva on March 5th. The harder edged A4 opens for UK order this week priced from £29,285 OTR and will reach its first customers in May.

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Audi Tradition’s annual programme for 2009 is centred on the Audi centenary. More than 50 events have been planned. Two dates are especially significant: on 16 July 2009, exactly 100 years after the company was established, Audi is inviting guests to a commemorative ceremony in Ingolstadt; Germany’s Chancellor Angela Merkel has already agreed to attend. Not to be missed by every enthusiast and friend of the Audi brand: the largest historic motor sport event in the world – the Goodwood Festival of Speed in England, where Audi will be putting in a special appearance as ‘featured marque’.

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