The Buick Riviera, a stunning concept car designed to showcase Buick's new global design direction, makes its North American debut at the Buick stand during the North American International Auto Show.
“Restrained extravagance” were the words that described the landmark Buick Velite concept nearly four years ago and they still apply today. With a sweeping, stylized exterior and a globally influenced passenger compartment, the Velite – a four-seat convertible – continues to characterize Buick vehicles of today. The Velite’s design influence can be seen in current production vehicles in North America, including the new Enclave, Lucerne and LaCrosse. Cues such as the vertical waterfall grille, portholes, subtle use of chrome and other rich materials continue to influence Buick’s current product renaissance and growth into a premium, international brand.
Buick will expand its international reach following a four-year agreement signed today by General Motors and Shanghai GM to export up to 25,000 of the brand’s hot-selling Enclave luxury crossover to China beginning in the second half of 2008. The Enclave is Buick’s first luxury crossover. Known for its elegant design, well-crafted and library-quiet interior, the Enclave has segment-leading fuel economy and space to transport up to eight passengers plus their gear. It is one of GM’s hottest vehicles in North America having sold more than 14,000 since early May. Nearly half of Enclave buyers are new to Buick. It is built at GM’s award-winning Lansing Delta Township assembly plant in Lansing, Mich.
The Buick Riviera, a stunning concept car designed to showcase Buick's new global design direction, made its global debut today at Auto Shanghai 2007. The gullwing Riviera concept coupe was developed with global design input by the Pan Asia Technical Automotive Center (PATAC) in China, a design and engineering joint venture between General Motors and Shanghai Automotive Industry Corporation (SAIC).
When the all-new 2008 Buick Enclave luxury crossover sport utility vehicle arrives in dealerships early this summer, it will come equipped with a long list of standard equipment, a suite of owner services and a price unmatched in the segment. The front-wheel-drive Enclave CX starts at $32,790, while the all-wheel-drive model starts at $34,790. The front-wheel-drive Enclave CXL begins at $34,990, while the all-wheel-drive version starts at $36,990. Prices include a $735 destination charge.
Tiger Woods was in Pasadena, CA on Nov. 28, the eve of the L.A. Auto Show, to unveil the 2008 Buick Enclave. The vehicle, which is Buick’s first luxury crossover SUV, features emissions performance by way of full four cam phasing, seating for eight passengers, a new 275-horespower V-Powertrain with variable valve timing, and safety functions like StabiliTrak. The 2008 Enclave will be available in U.S. and Canadian markets.
Tiger Woods, together with GM Chairman and CEO Rick Wagoner, unveiled the all-new Buick Enclave at the Art Center College of Design in Pasadena, California. This is the first time Buick has partnered with Woods for a vehicle world introduction. Buick has enjoyed a long partnership with Woods as a product endorser since 2000.
