A new addition to Suzuki’s adventure range is set to arrive in UK dealers later this month, as Suzuki GB introduce the new V-Strom 650X. Already established as one of the best value adventure bikes on the market, the V-Strom 650X specification is enhanced with the addition of a Suzuki parts package, which includes an alloy bash plate, steel engine bars, hand guards and a black sports screen.

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Suzuki’s Grand Vitara has received a ringing endorsement from Germany’s leading off-road magazine, AutoBild allrad. More than 35,000 readers – half its circulation – voted the Japanese SUV their compact 4x4 of the year 2007.

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Customers opting for a diesel powered Suzuki Grand Vitara have until now been restricted in their choice to the larger 5-door bodystyle, but a new 3-door model joins the range from April, priced at a competitive £14,999 on-the-road. Unlike its petrol-engined 3-door sibling, which is essentially a ‘soft roader’, the new 1.9 DDiS Grand Vitara adopts the drivetrain of the manual transmission 5-door models and supplements permanent four-wheel drive with a centre differential lock and a low range to ensure serious and outstanding off road capability. It can therefore tackle tough, muddy off-road conditions with ease, while the system’s four different modes are easily selected via a dash-mounted rotary switch.

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Suzuki GB has been presented with the Manufacturer of the Year title in the prestigious AM Awards 2007. The accolade from one of Europe’s leading automotive trade titles is a ringing endorsement of Suzuki’s strategy of delivering products with strong customer appeal at competitive prices. “Suzuki was up against tough opposition, including Audi, Fiat, Honda, Lexus and Toyota,” commented AM editor Stephen Briers. “However, the popularity of Swift, Grand Vitara and SX4, together with strong transaction prices and profitability, have all kept this car maker in the top ranks for dealer value.”

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With company sales up 13 percent in January, indicating a solid start to 2007, and following a record-setting 2006, when American Suzuki Motor Corporation (ASMC) enjoyed automobile sales in excess of 100,000 vehicles for the first time in its 22-year history, Suzuki rolls into the 2007 Chicago Auto Show (CAS) well-positioned for another impressive year. To communicate the versatility of its all-new XL7 SUV and SX4 X-over (crossover), which have continued to drive the company's sales success, ASMC showcases two exceptional life-enthusiast-oriented concepts based on the midsize crossover and sporty compact. The theater-themed XL7 concept, Flix, and sport-tuned SX4 racecar coined Road Race, also offer Chicagoans a close look at Suzuki's brand spirit.

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Subaru’s new Impreza RB320 has proven a runaway success at the recent ‘Autosport 2007 Show’, together with a special track day promotion in memory of the late rally hero, Richard Burns. Almost 300 places were snapped up for a two-hour spin around Prodrive’s Warwickshire circuit in the new special edition which had its public debut at the show at Birmingham’s NEC.

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Fresh off a record-setting 2006, when American Suzuki Motor Corporation (ASMC) enjoyed automobile sales in excess of 100,000 vehicles for the first time in its 21-year history, Suzuki emerges at the 2007 North American International Auto Show (NAIAS) as one of the automotive industry's rising stars. Walking the red carpet at this year's show are two exceptional activity-oriented concepts, including the never-before-seen, silver-screen-inspired XL7 concept, Flix. ASMC also showcases its full-line of versatile cars and SUVs, including the all-new XL7 midsize crossover SUV and the bold and functional SX4 compact X-over (crossover).

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For the first time ever, Suzuki is running in third place in the Japanese domestic market behind Toyota and Nissan, outselling Honda in the process. The figures, issued by the respected financial daily newspaper Nikkei Shimbun, show that between January and October 2006, Suzuki notched up 587,874 sales of passenger cars and commercial vehicles. The newspaper also predicts that the company will maintain this position for the full year.

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When all the talk about fuel cells centres on their application within the automobile, it may come as a surprise to learn that Suzuki is applying the technology in the powered wheelchair market. The company is one of the largest manufacturers of such products, and its latest model, the MIO, features a fuel cell that uses methanol as a fuel source to generate hydrogen and therefore electricity. The tank holds 4 litres and that’s sufficient to provide MIO with a range of approximately 25 miles. There’s also an LCD display showing fuel level and power sources. Therefore, unlike wheelchairs that rely solely on mains charging of the battery, it addresses users’ fears of being stranded at some distance from their home. It is also easy to refill.

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The eye-catching good looks and European-inspired driving dynamics of Suzuki’s Swift form the perfect basis for a higher performance derivative. That potential has now been realised with the launch of the new flagship model, the Swift Sport 3-door hatchback, which offers an exciting driving experience in a highly practical and stylish package.

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